This is probably one of the biggest conundrums investors face in financial markets today. A major report may come out with a very positive bias, yet the market will move in the opposite direction. How many times have you seen this happen?

Well, if you have any experience in the financial markets, then it has likely happened to you many times. But, most people simply shrug it off with platitudes like "they sold the news," or "the market is just not trading based upon fundamentals at this time."

But, have you ever really thought about why this happens, and happens so often?

In fact, there have been market historians who have reviewed many decades of news events and the reaction seen in the market. Yet, amazingly, they have determined that one cannot correlate these news events to movements in the market.